Newsletter Review: Lee McIntyre Newsletter

"Where was Lee McIntyre when I first got into this business?", is what I found myself saying when I first read his newsletter.

As I have mentioned before, I am still a relative newbie to Internet Marketing. I had been at it at least a year and I had yet to make any money to speak of. Oh, I knew how to write, put together nice looking blogs, crop photos and such but I was still hanging on the edge of not knowing what to do to put together the whole package. What to do first, next, etc... What I should place the most emphasis on in building my business. It was like slogging through the mud in the dark.

I had been filling in opt-in boxes and getting e-newsletters from who I know now as the "big guys" or gurus in IM. I thought these guys were some kinda wonderful for a while. They made 10s of thousands of dollars on a single day. It really excited my imagination. I had always heard that if you want to be successful (at anything) you need to copy the one who is successful. So, I bought their stuff and read their newsletters bought their stuff read their ads...

But as time wore on I was getting a bit cynical reading all this, "just find the perfect niche that will make you rich" or "just write an ebook on your favorite subject and you'll get rich" or some such. I cannot deny that I was learning something. Each report taught me a bit more of the puzzle but none of them gave me the whole puzzle! But not enough to do it all.

Then poking around in some archive in the depths of one of these gurus "resources" section led me to a series of treasures. I started "running into" some amazing useful information by marketers that had heart - soul. Treasures in the internet marketing world. Men and women who spoke truth to my business soul. My first acquaintance of this new breed of marketer was Sara Brown (I'll tell you about her later). She was offering this new product, Auction Profits Unleashed package at an amazing price by someone I had never heard of, Lee McIntyre. I trusted Sara from prior experience, so it wasn't hard to buy his e-books.

Oh, what a day when I got his books and also on his newsletter! I devoured the first one and was thrilled as each subsequent edition came. Jammed with freebies that he had gleaned from others he knew or eventually whole FREE books from him - stuff he could very well have charged for. Always a new article that made some aspect of Internet Marketing so much more clear. He was, still is the first marketer that really talked of building relationships in a most upfront way. You couldn't help but catch his enthusiasm.

It is so fun to read through his newsletter as well as his blog. You just feel like you were there sitting across the table with him. His open artless way of communicating both the mundane aspects of IM and the more glamorous aspects, too, are one of a kind.

Lee was the first of the marketers to really blast the big guys by going past them in his product launches. He made sure the regular guy would get his licks in before the hounds devoured the opportunity. He is a champion of the regular guy or gal that is new to this rather tough business. Wants to see us succeed and is willing to give "blood" to do it.

I strain my brain to think of why you wouldn't sign up for something that is free and so cram jammed with real solid advice and inspiration. Even if he charged an annual fee like many others in this business do, it wold still be worth just getting to glean his knowledge about marketing and the Internet and making money online.

It would only take a minute for you to head over and sign up for his free newsletter, so just go there now: http://www.leemcintyrenewsletter.com/

Choosing the Cream of Internet Marketing Newsletters

In this age of information, we get to read everyone's opinion on any number of topics. We have access to the best and the worst information at the drop of a key stroke. Voila! Instant gratification for the info junkie.

Internet Marketing is no different. Type "Internet marketing newsletter" or "make money on line newsletter" into Google and you are given an assortment of information to send the most dedicated business info junkie into a tail spin.

So, how do you know that Joe Marketer is the real deal. Just because he is #3 in Google doesn't mean he has the most honest, useful information on making money on line He may just know how to do the SEO tricks like a magician. Or on the other hand, they may have real solid business how-to, ripe for the Internet newbie to pick and glean from.

I was a newbie not so very long ago and got to slog my way through lots of entrepreneurial fluff and facts. I am here to tell you it seems like all we need to go through the gauntlet before we really get the reward of very real, solid business advice.

I now look for several things when checking out an Internet Marketing newsletter:

#1 A Bio or About Me - I take a look through who this fellow or gal is and how long she has been at it. Length of time isn't the key, it is experience that I am looking for. Do they do what they are preaching on their website? I am not looking for the $1,200 in one day type testimonies so much as, that you know that that is how they made their $1,200. Pretenders are transparent. They are the ones that really hype it up. Lots of flashy ads and gimmicks – they just lose my interest.

#2 - Lots of free instruction; no strings attached. Real Internet Marketers realize that as a marketer they must give first in order to receive. Givers end up the greater receivers in the long run. These are the guys and gals who are teachers/entrepreneurs. They love what they do and love to teach others the same. I look for articles, videos, charts, e-books. Anything that can fill my hungry budding entrepreneurial soul. they draw you into their enthusiasm. You feel inclined to just dive in right after reading one of their articles or reports.

#3 - Opt-in box to get on their regular list and RSS feed, too. I know this may be contrary to what you feel like most of the time. But I know from my own experience that there are certain of my favorite "gurus" that send out regular emails - I love to hear from them. Their messages are never tiresome. You get to wondering if they died if they don't email you more often!

#4 Contact or support page. I hate it when the guy makes himself so inaccessible that you have to call a PI to get in touch with him! I understand needing to sort through spam and harassing email. But after all, he is in business to help people, right? So, a support page is a biggie for me. Nope, I don't buy from someone that is hiding behind a dead end website.

With that I propose to only present Internet Marketing newsletters that fulfill the 4 basic criteria above and I will make note of any other extraordinary features, too.

Blessings!